“Any streaming service that doesn’t have pre-rolled ads yelling at me, I’m fine with.” “I like ones that don’t make me mute my TV,” he says. “What We Do in the Shadows” writer and producer Paul Simms is unhappy with autoplay features. Every once in a while you want to go back and decode a line of dialogue.” Sometimes there’s not a way to do that and that’s a pain,” he says, adding, “I wish they would standardize a quick way to turn subtitles on and off. I love it when you can watch the end credits and see who was in it and freeze-frame it without having it jump right to the next episode. “I love it when you have quick access to trailers. So where does that experience need to be? Variety spoke with 40 industry insiders about what they like, don’t like and downright hate about using the major streaming platforms.įor Peter Gould, co-creator and executive producer of “Better Call Saul,” the key is having an easy way to get to all the industry-pertinent information he seeks. “The experience is not where it needs to be.” Discovery chief financial officer Gunnar Wiedenfels admitted at a conference in January that the current service is “subpar.” “We’re going to come out with a great product from a consumer-experience perspective, and that’s frankly the biggest holdback for HBO Max right now,” he said. A query for “HBO Max app” in the Twitter search bar pulls up numerous expletive-riddled rants about glitchy streams and faulty rewind buttons. But it has also sparked a lot of debate about its user experience.
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Discovery raises the curtain on plans for its combined HBO Max and Discovery+ streaming service.īoasting a huge library of TV and movies, HBO Max is one of the most used services on the market. The next wave of this conversation will likely begin on April 12, as Warner Bros. Every streaming service has added custom touches to the overall user interface - the tabs, the rewind and fast-forward buttons and myriad other functions that viewers need in order to cue up their shows.įrom the ability to speak into the Apple TV remote’s microphone instead of using a search bar to the fateful day when Netflix allowed users to shut off the bombardment of homepage autoplay, the interactions that fans have with streaming services have come a long way.īut according to Hollywood insiders - who may have an even more critical eye than the average consumer about the screen time experience - more progress in the areas of user interface and user experience is needed as streaming takes root as TV’s dominant delivery platform.
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Though the streaming revolution has provided viewers with a dizzying array of TV and movie choices, it has also led to a free-for-all in how that content is accessed across various devices. Television viewing has never offered consumers more agency.
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